WHAT THIS PRIVACY POLICY COVERS
BlueFire Digital takes your privacy seriously. Please read the following to learn more about our privacy policy.
The federal government and technology industry have developed practical tips to help you guard against Internet fraud, secure your computer and protect your personal information.
How BlueFire Digital Uses Your Personal Information
This policy covers how BlueFire Digital treats personal information that BlueFire Digital collects and receives, including information related to your past use of BlueFire Digital products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.
This privacy policy only applies to BlueFire Digital
This policy does not apply to the practices of companies that BlueFire Digital does not own or control, or to people that BlueFire Digital does not employ or manage.
INFORMATION COLLECTION AND USE
General
BlueFire Digital collects personal information when you register with BlueFire Digital, when you use BlueFire Digital products or services, when you visit BlueFire Digital pages or the pages of certain BlueFire Digital partners, and when you enter promotions or sweepstakes. BlueFire Digital may combine information about you that we have with information we obtain from business partners or other companies.
When you register we ask for information such as your name, email address, birth date, gender, ZIP code, occupation, industry, and personal interests. When you register with BlueFire Digital and sign in to our services, you are not anonymous to us.
BlueFire Digital collects information about your transactions with us. BlueFire Digital automatically receives and records information from your computer and browser, including your IP address, BlueFire Digital cookie information, software and hardware attributes, and the page you request.
BlueFire Digital uses information for the following general purposes: to customize the advertising and content you see, fulfill your requests for products and services, improve our services, contact you, conduct research, and provide anonymous reporting for internal and external clients.
INFORMATION SHARING AND DISCLOSURE
BlueFire Digital does not rent, sell, or share personal information about you with other people or non-affiliated companies except to provide products or services you've requested, when we have your permission, or under the following circumstances:
" We provide the information to trusted partners who work on behalf of or with BlueFire Digital under confidentiality agreements. These companies may use your personal information to help BlueFire Digital communicate with you about offers from BlueFire Digital and our marketing partners. However, these companies do not have any independent right to share this information.
" We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.
" We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of BlueFire Digital's terms of use, or as otherwise required by law.
" We transfer information about you if BlueFire Digital is acquired by or merged with another company. In this event, BlueFire Digital will notify you before information about you is transferred and becomes subject to a different privacy policy.
BlueFire Digital works with vendors, partners, advertisers, and other service providers in different industries and categories of business. For more information regarding providers of products or services that you've requested please read our detailed reference links.
COOKIES
BlueFire Digital may set and access BlueFire Digital or Textinity.com cookies on your computer.
Your Ability to Edit and Delete Your Account Information and Preferences
General
You can edit your BlueFire Digital or Texinity.com Account Information, including your marketing preferences, at any time.
We reserve the right to send you certain communications relating to the BlueFire Digital service, such as service announcements, administrative messages and the BlueFire Digital Newsletter, that are considered part of your BlueFire Digital account, without offering you the opportunity to opt out of receiving them.
You can delete your BlueFire Digital account by visiting our Account Deletion page. Information may remain in our archived records after your account has been deleted.
CONFIDENTIALITY AND SECURITY
We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs.
We have physical, electronic, and procedural safeguards that comply with federal regulations to protect personal information about you.
CHANGES TO THIS PRIVACY POLICY
BlueFire Digital may update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your BlueFire Digital account or by placing a prominent notice on our site.
QUESTIONS AND SUGGESTIONS
BlueFire Digital is TRUSTe-certified. This certification applies to all English-language sites under the Texinity.com domain. If you feel that your inquiry has not been satisfactorily addressed, you should contact TRUSTe, an independent privacy organization. TRUSTe serves as a liaison with BlueFire Digital to resolve your concern.
If you have questions or suggestions, please complete a feedback form or you can contact us at:
BlueFire Digital
3150 De La Cruz Blvd.
Suite 115
Santa Clara, CA 95054
(408) 985-1444
Effective Date: January 1, 2009